Reveal unmet needs. Create unique value. Drive revenue growth.
If you’re in Columbus OH in the afternoon of October 9th, join Darci Congrove, Managing Director of GBQ Partners, and me for an interactive workshop designed for CEOs and Presidents of business-to-business companies.
This is a rare opportunity to see how over 400 of the Fortune 1000 have allocated their resources optimally by gaining a laser-focus on market opportunities and achieved unparalleled results.
Virtually every company leader wants to establish a competitive advantage to drive revenue growth. Innovation can be an excellent way to do this, but most innovation efforts fail.
In this workshop, I will explain how the Jobs-to-be-Done (JTBD) increases new product success rates and revenue growth 2 – 5X over other approaches. Participants will:
- Learn 3 proven JTBD growth strategies that turn innovation into a business process that consistently delivers results
- Understand how JTBD precedes and improves other innovation approaches, e.g., design thinking, lean startup, etc.
- Gain strategic insights, and develop actionable next steps through hands-on exercises specific to your business needs
- Learn how Darci Congrove, Managing Director of GBQ Partners, used the JTBD methodology to differentiate the firm
- Dive deeper into best practices through Q&A with Darci and me
Bring your innovation and growth challenges and learn how to apply rigor, clarity, and focus to drive extraordinary growth.
To learn more about JTBD, download the free white paper, Rethinking Innovation: How the Jobs-to-Be-Done Approach Delivers Dramatically Better Results.
For more information or a free consultation, call me at 614-309-1231.
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